Campaign for 2023’s The Little Mermaid liveaction release.

Managing a successful campaign to promote BattleBots’ season of 2023 on social media. Also, a full analysis was made of BattleBots’ TikTok channel to help focus and strategize.

3.3 million organic views! 🤯 Each year Red Bull organizes Straight Rhythm. A straight obstacle race between two-stroke bikes. This year they wanted to tease the track and promote the event in a …

Kellogg’s Pop-Tarts was in need of a summer campaign. Who you gonna call? overdeschreef of course. Together with amazing artist Leonardo Ugolini and Digitas NYC.

Campaign for XBOX SERIES X and Game Pass together with German agency RED 5 and Leonardo Ugolini.

In response to the pandemic called COVID-19, my partners in crime Studio Lennarts & De Bruijn came up with a positive poster platform and asked if I wanted to write some text for it. We liked …

Promoting the new Legend of Zelda Twilight Princess manga (Vol. 8) for publisher VIZ Media which released mid September 2021. Collab with LA agency Ride or Cry, Leonardo Ugolini and yours truly!

Collab with Coors Light and Leonardo Ugolini. Facilitated by Inside Idea’s agency and concept creation, production and project managed by yours truly. For this collab we came up with the …

Collab with Wimbledon and Leonardo Ugolini. Facilitated by LiveWire Sports agency and concept creation, production and project management by overdeschreef.

Since we’re entering a huge digital era, this also impacts how we should view and study Humanities. To promote what study programmes the centre has to offer they were in need for a great and …

A New Era: Posters Contest. A cross-over collab with Wix Playground and Stay Sane, Stay Safe. It was lovely to work with Wix’ team in Israel and New York!